BUSINESS BUILDER KIT    //   MODULE THREE : SALES  
     
     
     
   
     
     
 

 
     
     
     
     
  OVERVIEW  
     
  Module Three of the Focused Photographer Business Builder Kit is a short, but "action-packed" module that helps you sell your work.  We'll discuss what motivates a client to buy, how to sell yourself on experience and benefits (and not on being the lowest-priced!), and how to identify and attract your ideal client.  
     
     
  HIGHLIGHTS  
     
 

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24 pages
1 Action Item exercise
Understand the fresh, contemporary approach to making sales today
Communicate your value based on benefits v. features
Create a compelling experience that transcends your value beyond commodotized goods
Define your business through niche marketing
Visualize your ideal client and clarify your ideal market demographic

 
     
     
  READ THE ENTIRE TABLE OF CONTENTS  
     
     
     
 
 
 
 
 

   
© 2016 Focused Photographer and Karen Lippowiths Photography, LLC.  Any unauthorized use the works contained herein, incluing content, graphics, and images, will be subject to immediate legal action.
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